“ None of the presented works have a price yet. The artist invites the visitors to decide the value (and edition) by paying how they like.
The different meanings of the word ‘priceless’ functioned as a guideline in the making of the exhibition:

- Undefined price
- Having a value beyond any price
- Costly because of rarity or quality
- Having worth in terms of other than market value
- Delightfully amusing, odd, or absurd
- Of no value; worthless

The artist serves cocktails at the bar  “